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Analyzes competitor pricing and rates.
Our Product
SaasAro Competitor Rate Analyzer
A Hotel Competitor Analyzer is a powerful tool that helps hotels analyze their competitors' performance, pricing strategies, and market positioning, providing valuable insights to improve their own competitiveness and strategic decision-making.
Our Product
Market Intelligence
Competitor analysis allows hotels to gather valuable market intelligence by tracking competitors' rates, occupancy levels, guest reviews, and overall performance. This information helps hotels stay informed about the market landscape and make informed decisions to stay competitive.
Our Product
Pricing Optimization
By monitoring competitors' pricing strategies, hotels can adjust their own rates to remain competitive. Competitor analysis provides insights into how competitors are pricing their rooms, allowing hotels to optimize their pricing strategies and attract guests while maximizing revenue.
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Differentiation Opportunities
Analyzing competitors helps hotels identify areas where they can differentiate themselves and offer unique value propositions. By understanding competitors' strengths and weaknesses, hotels can position themselves strategically to stand out and attract a specific target audience.
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Guest Experience Enhancement
Competitor analysis allows hotels to gain insights into guest reviews and feedback for their competitors. By understanding what guests appreciate or find lacking in the competition, hotels can improve their own guest experience, leading to higher guest satisfaction and loyalty.
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Business Growth Opportunities
Competitor analysis helps hotels identify growth opportunities in the market. By understanding the gaps and opportunities in the market, hotels can develop innovative offerings, expand into new markets, or target underserved segments to drive business growth.
Frequently asked questions.
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What is a booking engine?▼
A booking engine allows you to take direct reservations from guests via your website, social media channels, and metasearch. The main purpose is to reduce your reliance on third-party booking sites, gain greater control of your guest relationships, and give travellers an easy and secure way to make a booking.
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Does my hotel need a booking engine? ▼
Your business greatly benefits from a booking engine by driving direct commission-free bookings and building guest loyalty. Direct bookings are key as part of a balanced direct and indirect distribution strategy that maximises revenue and occupancy.
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How do I choose the best online hotel booking engine? ▼
As a first step, ask yourself: does the booking engine integrate with your property’s website? Many website management tools (CMS) and booking engines will not work together seamlessly. Secondly, if you want to attract global travellers you need a booking engine that is available in multiple languages and can support secure online payments in multiple currencies. Next, you want a booking engine that is designed to maximise conversions. Features to look out for include mobile responsiveness, the ability to customise the look and feel to properly reflect your brand, easy multi-room bookings and integrations with conversion boosting technologies. Finally, you should consider the user-friendliness of the technology and service. Does it require advanced tech or marketing skills? Can you manage your direct and indirect channels from a single place? What support is available if anything goes wrong? A booking engine and direct booking solution that meets these criteria will save you hours, minimise drain on your resources and give you the ability to quickly optimise your complete distribution strategy.
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What should I look out for when comparing Booking Engines? ▼
Ask questions like: Does this booking engine allow me to maintain my brand identity? Does it maximise my booking potential with the option to include last minute deals and promotions? Does it reduce friction by allowing guests to complete their reservation and payment within a few clicks? Does it facilitate guest loyalty and relationships with personalised guest communications? How easy is the technology to use and manage and what support is available to me in case I have any questions or need help?
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Show how much does a booking engine cost? ▼
The cost will vary depending on the circumstances of your property. However, a booking engine quickly offsets its cost with the extra direct bookings that come in and the time it saves you each day. With Saasaro, you’ll have a fixed monthly cost based on your number of rooms and the huge benefit of managing your direct and indirect distribution from a single place. Plus, you’ll benefit from value-adds such as rate parity insights, seamless website integration and access to conversion boosting plug-in apps.